Transformative Psychotherapy approached us to revamp their brand to better communicate their mission of fostering psychological resiliency and emotional maturity. The challenge was to create a brand identity that not only alleviates suffering but also promotes personal growth and aligns with clients’ values.
Projects: Logo, brand identity, marketing collateral, social media design, lead magnet, website.
8 weeks
The live website you are viewing may have had some modifications made by the client which may differ from the original design below.
Start with visual mood boards
We started the project by creating two mood board options that included a selection of colors, typography, and imagery that convey luxury and mind healing vibes.
It serves as a visual guide to ensure the brand’s emotional and aesthetic goals are met, setting the tone for the subsequent design phases.
Exploring logo concepts
The logo design process involved deep research and iterative design to ensure the final mark embodies the core values of Transformative Psychotherapy.
We focused on creating a symbol that represents transformation and growth, resulting in a logo that not only looks professional but also communicates their commitment to enhancing clients’ lives.
Final logo and brand style guide
The final logo for Transformative Psychotherapy is a powerful representation of their transformative approach. Accompanied by a comprehensive brand style guide, it ensures consistent application across all platforms, reinforcing their professional image and mission in every client interaction.
Branding applications
Our branding solution extends seamlessly across all mediums, from print materials to digital platforms. This consistent application ensures that Transformative Psychotherapy’s message of personal growth and emotional maturity is communicated effectively, creating a unified and memorable brand experience.
Lead magnet
The lead magnet we designed is crafted to attract and engage potential clients by offering valuable insights into personal growth and psychotherapy. It serves as an effective tool for Transformative Psychotherapy to build trust and establish authority in their field.
Social media design
The social media designs we created are visually appealing and aligned with Transformative Psychotherapy’s brand identity. They help to engage their audience, share valuable content, and reinforce their mission of promoting psychological resilience and personal growth.
Website design & development
The new website for Transformative Psychotherapy offers a user-friendly experience that reflects their professional ethos and mission. It effectively communicates their services, showcases their expertise, and provides potential clients with a clear path to connect and begin their transformative journey.
- Fast and accessible for users
- Content & conversion strategy
- Mobile friendly website
- On page SEO setup
- Easy to update and maintain
