Magical Medicine blends the ancient wisdom of Ayurveda with modern science and the mystical power of crystals and energy healing. They offer a range of high vibrational products, online courses, and retreats aimed at empowering individuals aged 35-65 who are interested in holistic health, mindfulness, and eco-conscious living.
Projects:
Logo & Brand Identity Design, Packaging Design, Web Design and Development, Lead Magnet
10 weeks
Health & Wellness
Start with visual mood boards
We began with a mood board that captured the essence of Magical Medicine. Using vibrant hues and gold, we created a visual foundation that evokes feelings of empowerment and inspiration.
The mood board included natural textures, mystical patterns, and serene imagery to guide the design process.
Exploring logo concepts
The logo design process involved conceptualizing and refining symbols that represent nature, alchemy, and holistic health. Initial sketches were transformed into digital drafts, incorporating herbal motifs and crystal imagery.
Through collaboration and feedback, we honed in on a design that is both modern and timeless, embodying the brand’s ethos.
Final logo and brand style guide
The final logo is a harmonious blend of nature and magic, featuring a stylized emblem that represents the brand’s core values.
The brand style guide provides comprehensive guidelines on logo usage, typography, color schemes, and design elements, ensuring a consistent and cohesive brand identity across all platforms.
Label & packaging design
For Magical Medicine’s product packaging, we designed labels that are visually appealing and informative. The packaging features botanical illustrations and crystal imagery, printed on eco-friendly materials.
The design ensures clarity and attractiveness, aligning with the brand’s commitment to sustainability and high vibrational energy.
Lead magnet
To attract and retain customers, we designed a lead magnet in the form of a visually engaging e-book. The content focuses on holistic health practices and tips on using Ayurveda and crystals for wellness.
The design is interactive and aligned with the brand’s identity, providing value and reinforcing customer engagement.
Website design & development
The website played a pivotal role in presenting Magical Medicine’ brand identity to the target audience.
We designed a modern and user-friendly website that not only showcased their products but also reflected their mission and brand image.
The website was built to be responsive, ensuring an optimal viewing experience across all devices. It featured clear navigation, engaging content, and visually appealing design elements that resonated with the brand’s new look and feel.
- Fast and accessible for users
- Content & conversion strategy
- Mobile friendly website
- On page SEO setup
- Easy to update and maintain
