Top Talent HQ approached us to develop a cohesive brand identity and an engaging website that effectively connects companies with top-tier talent while supporting professionals in their career growth.
Our objective was to create a modern, professional, and dynamic brand presence that would resonate with both businesses and job seekers.
8 weeks
The live website you are viewing may have had some modifications made by the client which may differ from the original design below.
Start with visual mood boards
We started the project by creating a mood board that included a selection of colors, typography, and imagery representing professionalism, growth, and innovation.
This visual guide helped align our design direction with Top Talent HQ’s vision.
Exploring logo concepts
In the logo design phase, we explored various concepts that reflected the dual focus of Top Talent HQ: empowering companies and career professionals.
After several iterations and client feedback, we refined the logo to represent a harmonious balance between corporate professionalism and career development.
Final logo and brand style guide
The final logo featured a sleek, modern design that symbolized connection and growth.
We also developed a comprehensive brand style guide that included detailed instructions on logo usage, color palette, typography, and visual elements to ensure brand consistency across all platforms.
Branding applications
With the brand identity established, we extended the design across various mediums. This included business cards, stationery, marketing materials, and social media graphics.
Each application was carefully crafted to maintain visual consistency and reinforce the brand’s message.
Lead magnet
To attract and engage potential clients and job seekers, we designed effective lead magnets, including e-books, guides, and checklists offering valuable insights on talent acquisition and career development.
These resources helped establish Top Talent HQ as an industry thought leader.
Website design & development
The website played a pivotal role in presenting Top Talent HQ’ new brand identity to the target audience.
We designed a modern and user-friendly website that not only showcased their services but also reflected their professional brand image. The website was built to be responsive, ensuring an optimal viewing experience across all devices.
It featured clear navigation, engaging content, and visually appealing design elements that resonated with the brand’s new look and feel.
- Fast and accessible for users
- Content & conversion strategy
- Mobile friendly website
- On page SEO setup
- Easy to update and maintain
